portfolio for Junior Graphic Designer of Authentic
Image is Language
Image is Language translates research into a practical design system.
Using the egg as a central motif, the project develops visual variations that behave like a brand language: adaptable, structured and consistent.
The work showcases skills in editorial design, typography, and the creation of assets that can extend across print and digital formats.
Tone: light and setting change emotional register
Syntax: arrangement builds narrative logic
Borrowed Words: recontextualise external language
Accent: small variation alters rhythm
Modular Symbol System
Modular Symbol System explores how simple forms can be codified into a visual identity.
Inspired by assembly diagrams, the symbols extend across static, motion and spatial applications, offering a toolkit for brand environments that balance consistency with personality.
Visual Fragments: From Digital to Public Space
Visual Fragments: From Digital to Public Space explores how digital artefacts can be transformed into bold public visuals.
By layering maps, scanned objects and body parts, the project develops striking compositions that scale from print posters to outdoor installations.
The outcome demonstrates how fragmented materials can be codified into impactful campaign assets across multiple formats.
Digital Body
Everyday Objects
Google Maps Landscape
Immersive Brand Display: NEW ONE Awards
Immersive Brand Display proposes an adaptable exhibition system for the NEW ONE Awards.
The design transforms posters into an immersive brand environment, using scaffolding to suspend layers of content in public space.
The outcome demonstrates how visual assets can extend beyond print into large-scale, experiential formats.